Role

User Communications Lead

Responsibilities

I handled all customer-facing communication channels for the brand including content writing, email marketing, social media management and customer success.

From 2017-2020, I held a couple of positions at CareGuide before becoming the User Communications Lead for Nanny Lane.

In this role, I was responsible for all of the brand’s customer-facing communication channels. I created, edited and iterated on new and existing content and email campaigns.

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Sample of content created for the Nanny Lane Guide.
Image of an email introducing the Nanny Lane Payroll service Image of an email asking eligible customers to review the service Image of an email asking customers to update their info
Sample of my emails written for Nanny Lane.

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